Grow Studio worked closely with Mark Carroll the Women's Movement Gym's founder in order to create their brand concept and help develop their business plan from day one.
Grow Creative suggested the name Women's Movement, which was agreed immediately. We then built the brand around this concept, creating a vibrant identity that combines the key elements of the female symbol, along with the natural shape of a woman with arms raised in motion. This became the Women's Movement brand, which we then developed for everything associated with the gym, all marketing materials and corporate website.